COVID-19 Business Impact: How Data Analysis Could Be the Answer that Companies Need

Posted by Nick Christou on May 19, 2020 11:00:00 AM

As the COVID-19 pandemic spreads, its effects are felt by all. The economic ripple effects of the closures begin to trickle down to not only the local stores, restaurants, hotels, and retail shops but the millions of workers that are the lifeblood of our U.S. economy. As our daily life adjusts to a new routine, business owners everywhere are trying to find new ways to help their companies not only survive this challenging time but continue to thrive through it. And with the help of data analytics, they may just be able to. 

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Topics: data, business intelligence, marketing strategies, data analytics, data driven decisions, customer service

Understanding MQL, SAL, and SQL To Grow your Business

Posted by Nick Christou on Nov 3, 2018 4:39:04 PM

Understanding the journey a prospective buyer goes through in order to purchase your product or service will ensure that you are developing sales and marketing strategies that are engaging and represent your company’s brand effectively.

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Topics: business strategy, business problem solving, business, sales, digital marketing, marketing strategy, marketing, marketing lifecycle, marketing strategies

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Your success is rooted in the ability to bring in new customers and delight them.  In this blog, we give you the tools you need to attract new customers, turn them into referring partners, and grow.

We will explore:

  • Inbound marketing - converting suspects into prospects
  • Outbound targeted prospecting - converting prospects into customers
  • Business Intelligence - using data to make more effective decisions

At Helios, our mission is to help your business grow.  Use these free resources to continue and reach out to us to take your business to the next level.

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