How to Use Data to Understand Your Customers Better

Posted by Nick Christou on Jun 9, 2020 11:00:00 AM

Getting to know some of your customers by name and identifying the loyal ones is not enough in today's business environment. You need to appreciate the fact that customers are driving most business decisions currently, and for that reason, you should also seek to understand their purchasing habits.

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Topics: marketing lifecycle, data driven decisions, big data, customer service

3 Types of Data Your Business Should Be Tracking for Ultimate Success

Posted by Nick Christou on Jun 2, 2020 11:00:00 AM

No two companies are alike, and each business owner has their own unique industry tactics. However, there is one quality that is shared by all the top businesses and their leaders: they track everything! Tracking fundamental business data is one of the essential pillars of running a successful company.

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Topics: data, business intelligence, analytics, data driven decisions

Three Ways to Use Data to Streamline Your Business

Posted by Nick Christou on May 26, 2020 11:00:00 AM

Every brand has one endgame: to grow and turn a profit. If you've ever set out to achieve a sizable goal in your own life without a plan, you can probably imagine what it's like to try to create a successful business without one.

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Topics: business problem solving, data analytics, data driven decisions, cloud data

COVID-19 Business Impact: How Data Analysis Could Be the Answer that Companies Need

Posted by Nick Christou on May 19, 2020 11:00:00 AM

As the COVID-19 pandemic spreads, its effects are felt by all. The economic ripple effects of the closures begin to trickle down to not only the local stores, restaurants, hotels, and retail shops but the millions of workers that are the lifeblood of our U.S. economy. As our daily life adjusts to a new routine, business owners everywhere are trying to find new ways to help their companies not only survive this challenging time but continue to thrive through it. And with the help of data analytics, they may just be able to. 

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Topics: data, business intelligence, marketing strategies, data analytics, data driven decisions, customer service

Using Medical Billing Data Analytics to Deliver More Value to Your Clients

Posted by Nick Christou on May 5, 2020 10:00:00 AM

Medical billing is a critical function of the financial cycle for all health-care providers. Whether the medical biller is part of a single provider service or a large hospital, their job is crucial. After all, they are a direct connection between providers, patients, and the insurance companies. Medical billing requires accurate analysis, detailed coding, and proper data analytics in order to achieve company success and offer its clients the value it deserves.

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Topics: data analytics, data driven decisions, medical billing analytics

5 Reasons to Say Goodbye to Spreadsheets and Hello to Dashboards

Posted by Nick Christou on Nov 19, 2019 9:15:00 AM

Once upon a time, spreadsheets were a holy grail and a force to be reckoned with. Spreadsheets revolutionized how business was done by offering a way to collect and organize data. Companies relied on them for almost everything in the business ranging from accounting to sales and even operations. They used the software to analyze data while generating reports.

However, spreadsheets are slowly becoming outdated. They can no longer keep up with the needs of our tech-forward world and changing business requirements. This article offers reasons businesses must upgrade their primary source of data consumption from spreadsheets to better alternatives.   

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Topics: data, data management, analytics, data visualization, data analytics, statistical analysis, data driven decisions

Choosing the Right Graph for Your Data

Posted by Nick Christou on Nov 12, 2019 9:00:00 AM

2.5 quintillion bytes of data are produced everyday, transforming it into a visual format that is easy to understand is key to an effective presentation of critical information. Through visualization, text-based data sets that are otherwise hard to interpret are presented in easy to read fashion. But how do you choose the right type of graph that will help you achieve a compelling presentation? This five-minute read has all the tips you need to choose the right option for your data set.

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Topics: data, business intelligence, analytics, data visualization, data analytics, data driven decisions, financial reporting

7 Reasons Every Business Needs a Data Strategy

Posted by Nick Christou on Oct 7, 2019 4:15:06 PM

Nowadays, data is everywhere. It is a commodity of incalculable value. Almost everything you do results in the creation of new data. For example, when you withdraw money from a bank, data is created and stored. Similarly, when you visit a website, you create data that Google and other third-party companies can store and use.

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Topics: data, data management, analytics, data analytics, statistical analysis, data driven decisions

Fire Up Your Growth

Increase your market share and profitability 

Your success is rooted in the ability to bring in new customers and delight them.  In this blog, we give you the tools you need to attract new customers, turn them into referring partners, and grow.

We will explore:

  • Inbound marketing - converting suspects into prospects
  • Outbound targeted prospecting - converting prospects into customers
  • Business Intelligence - using data to make more effective decisions

At Helios, our mission is to help your business grow.  Use these free resources to continue and reach out to us to take your business to the next level.

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